Hello. We’re Zelo.

We craft Planners, journals and Pens for a happy brain.





We create quality products and services designed to help you get the most out of life.


We strive to help you fuel the fire in your belly; To live an intentional life filled with passion, dedication & enthusiasm.





“The fervour or tireless devotion for a person, cause, or ideal and determination in its furtherance; diligent enthusiasm; powerful interest.”


 “Special care and dedication for someone or something. Diligence (carefulness and attention in doing something).”


Zelo Journal system accidently developed in order to bring structure to achieving big goals (launching 10,000+ attendee festivals & travelling the world, specifically).

After using this system for a year and a half, the idea struck to make is into a product for others to use.

Launched on Kickstarted in 2018, receiving press coverage in the likes of Forbes.

First orders shipped all around the world as far as South Korea and New Zealand. All from our home in beautiful Yorkshire.

Zelo builds its own website (yep, this was a big move at the time)


Still on a mission to improve life quality, fulfillment and mental health.

Ship all around the world.

Over twenty products developed and crafted, including highly structured planners, plastic-free notebooks, therapeautic guided journals, smooth pure metal pens and accessories.

Over 1500 verified reviews.

Free online community for users.

Over 10,000 subscribers to Three Tip Thursday (our weekly email)

Launched plastic-free range of new products, with the aim of eliminating all plastic in our products


All of our products go through a sixteen-step process of quality control, all the way from initial content creation to shipping to customers. For our planners and journals, we source relevant content and structure, drawing on research from therapists, writers and authors. After this, we sample all materials, from covers, all the way through to the binding, until we find the combination that feels right. We iterate for as long as we need to.

And what does this mean? We stand by our quality. We offer a 100% refund if you are not entirely satisfied with your purchase. No questions asked.



We use recycled and post consumer waste materials where possible.
Where this is not possible, we use paper sourced from FSC approved and sustainable resources. In 2021 we launched a large line of plastic-free planners and journals, in line with a long term vision to remove single use plastic from all our products.


If you have any questions, comments or requests, please don’t hesitate to get in touch. You can get in touch with us via:

Email: (incl press requests): [email protected]

Write to us: Zelo, The Leeming Building, George St, Leeds LS2 7HZ

Lots of love, all of us at Zelo.

100% Satisfaction Guarantee

If you don’t love it, it’s on us.

Secure Payment & Checkout

All Major Payment Forms Accepted.

24 Hour Despatch

All orders are despatched from our UK warehouse within 24 hours of ordering.

Global Coverage

We ship worldwide.

Zelo has received worldwide press coverage in the likes of Forbes & Marie Claire.

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Mission: Zelo’s mission is to empower people to live more productive, successful and fulfilling lives, through the development of positive daily habits.

The Zelo Journal: A Planner, Diary & Organiser, designed to turn your goals into daily action.